“How to Talk So Kids Will Listen & Listen So Kids Will Talk” by Adele Faber & Elaine Mazlish

I read the occasional parenting book to find out how I should have been treated as a child, and to learn how to treat myself and others better now.

This book advocates treating children as lovable, capable beings deserving of respect. This shouldn’t sound radical, right?

The examples and exercises teach many concrete, immediately applicable skills, including

Respect [...]

“Integrity Selling for the 21st Century” by Ron Willingham

Recommended by: Bob Poole

A highly structured analysis of how to sell with integrity. The sales process is divided into Approach, Interview, Demonstration, Validation, Negotiation, and Close, creatively abbreviated “AID, Inc.”

Selling skillls are broken down into goal clarity, achievement drive, emotional intelligence, and social skills.

Building relationships, listening, and caring are presented as the key to gaining [...]

“Heaven is Not My Home” by Paul Marshall

Recommended by: a client.

Learning about marketing has taught me a great phrase to avoid frustration with a business’s advertising, selection, or service: “not the target market.” I simply assume that I am not an intended customer of that business, and continue on my way.

Similarly, my Jewish background and mix of Buddhist and Pagan beliefs [...]

“Purple Cow: Transform Your Business by Being Remarkable” by Seth Godin

Recommended by: Tshombe Brown

Seth Godin specializes in pithy marketing advice for this new era of marketing with permission rather than blanket advertising. In fact, he created the phrase “permission-based marketing,” and Purple Cow‘s mission is to convince marketers that the era of blanket advertising is over.

Seth Godin’s points:

In the old days (a few years ago), [...]

“Comfort Secrets for Busy Women” by Jennifer Louden

Recommended by: Emma McCreary

When I saw its pink cover and tie-in title with Jennifer Louden’s earlier book “The Women’s Comfort Book”, I expected to be bored by shallow platitudes.

Instead, I engaged deeply with Louden’s ongoing process, vignettes from other women’s stories, gentle questions rather than strident answers, and a focus on creating an authentic life with [...]

“Attracting Perfect Customers – The Power of Strategic Synchronicity” by Stacey Hall & Jan Brogniez

The guiding metaphor of this book is a lighthouse, which is most effective when it is standing firm in one place shining a light for ships at sea, but would wreck navigational havoc if it were running up and down the beach looking for ships.

In the same way, Hall and Brogniez propose that businesses are most [...]

“The Wise Heart – A Guide to the Universal Teachings of Buddhist Psychology” by Jack Kornfield

Jack Kornfield, an experienced American meditation teacher, combines Buddhist philosophy, meditation exercises, and stories about his students and himself into a thorough introduction to Buddhist psychology.

The Buddhist therapeutic techniques for resolving trauma are strikingly similar to Somatic Experiencing techniques. One comes from self-observation, and one comes from observation of other animals. Perhaps it’s unsurprising [...]

“What Should I Do with My Life?” by Po Bronson

Po Bronson sought out hundreds of people’s true stories about answering the question, “What should I do with my life?” He tells 55 of these stories in detail, loosely organized by the issues they were confronting.

I was drawn in by each person’s richly described story, as well as by the underlying story of Po [...]

“Rethinking Thin – The New Science of Weight Loss – and the Myths and Realities of Dieting” by Gina Kolata

This dry, technical book provides a much-needed survey of scientific results about weight-loss dieting, most of which don’t make it to mainstream media nor public consciousness. Vignettes about the participants in a 2 year dieting study add a veneer of characterization and plot.

Scientifically shown in controlled and reviewed studies:

Every body has a preferred weight, within [...]

“Tales from Rhapsody Home – Or, What They Don’t Tell You about Senior Living” by John Gould

John Gould, prolific columnist and writer from small-town Maine, expounds on his life in a retirement home as a nonagenarian.

The textured Maine vocabulary and speech rhythms come through clearly, whether he is documenting his efforts to get some fresh air at night in his new home, or recounting stories from his childhood.

The sense of times gone [...]